SEO Services That Deliver Real Results
From specialist healthcare SEO to local and national search strategies — I offer a full suite of ethical, results-driven SEO services with no agency overheads and no hidden fees.
10K+
Patient appointments generated monthly for a major UK healthcare provider
10+
Years of hands-on experience in SEO & PPC across healthcare and beyond
£0
Agency overheads — direct access to senior expertise at freelance rates
100%
Ethical, compliant strategies built for long-term, sustainable growth
Specialist SEO services
Dedicated SEO Services by Sector
My two core specialist service areas each have their own dedicated page — covering everything you need to know about how I approach SEO in that sector.
Healthcare SEO
Ethical, compliant SEO built specifically for healthcare clinics, GP practices, dental surgeries, physio clinics, aesthetic clinics and private medical businesses across the UK.
- ASA & CAP compliant content strategy
- Local patient targeting & Google Maps rankings
- MedicalBusiness structured data & technical SEO
- Google Business Profile full management
- 6 years in-house healthcare SEO experience
Local SEO
Dominate local search results and Google Maps for your area. I help service businesses across the UK rank higher locally and attract high-intent customers who are ready to buy.
- Google Maps & local pack optimisation
- Local keyword research & on-page strategy
- Citation building & NAP consistency
- Review strategy & trust signals
- Local conversion tracking & reporting
All SEO services
The Full Range of What I Offer
Whether you need a full SEO strategy, a one-off technical audit, or ongoing support — here’s everything I can help with.
Healthcare SEO
Specialist sector expertise
End-to-end SEO for healthcare practices — from compliance-led content to local patient targeting. View the Healthcare SEO page →
Local SEO
Google Maps & local pack
Rank in your local area, attract nearby customers and dominate Google Maps. View the Local SEO page →
National SEO
UK-wide organic growth
Expand your reach beyond your local area. I build national visibility strategies that drive sustainable organic traffic at scale across the UK.
Technical SEO Audit
Core Web Vitals & crawlability
A full technical audit covering site speed, mobile performance, Core Web Vitals, indexing issues, structured data, and crawlability — with a clear, prioritised action plan.
Content Strategy
Authority-building, SEO-led content
From service page optimisation to blog content and pillar pages — I develop content strategies that build topical authority, improve rankings, and convert readers into enquiries.
PPC Management
Paid search that complements SEO
Google Ads campaign management and optimisation for healthcare and service businesses. I combine PPC expertise with SEO insight to maximise your return from paid search.
Google Business Profile
Local visibility & map pack rankings
Full GBP setup, optimisation, and ongoing management — including categories, services, Q&As, posts, and photos — to maximise your presence in the local map pack.
Keyword Research
Find what your audience actually searches
In-depth keyword research identifying high-intent, commercially relevant search terms — mapped to your service pages to form the foundation of a strong SEO strategy.
Analytics & Reporting
Clear, actionable monthly reports
Plain-English monthly reports covering rankings, organic traffic, conversions, and enquiry volumes. No jargon — just the numbers that matter, with clear next steps.
What good SEO looks like
A Complete SEO Strategy Covers All the Bases
Great SEO isn’t just keywords. Here’s how the different elements work together to drive real, measurable growth for your business.
How it works
My Four-Step Process
Discovery Call
Free & no obligation
We talk through your goals, current challenges, and acquisition targets. No obligation, no jargon.
Audit & Strategy
Full website & competitor review
A full audit of your online presence, followed by a clear, actionable SEO roadmap tailored to your business.
Implementation
Hands-on technical & content work
I handle technical fixes, content creation, local optimisation, GBP management, and more.
Track & Refine
Monthly reports & ongoing growth
Monthly plain-English reporting, ongoing refinement, and continuous optimisation to keep your rankings growing.
★★★★★
“Working with Joby transformed our clinic’s online visibility. Within four months we were ranking in the top three for our key local search terms, and patient enquiries doubled.”Practice Manager, Private GP Clinic — London
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Find Out More
Not Sure Which Service You Need?
Book a free, no-obligation call and I’ll advise on the right approach for your business — whether that’s healthcare SEO, local SEO, a technical audit, or something else entirely.
Book Your Free Call